Google Ads Podcast by Guided PPC

Welcome to the Google Ads Podcast by Guided PPC! Tune in to the ultimate podcast for everything Google Ads, where we bring you live Google Ads Q&A sessions, share insightful Google Ads case studies, and interview top industry experts. Whether you’re a beginner looking to learn the basics or a seasoned professional seeking advanced strategies, our podcast is designed to help you master Google Ads. Stay updated with the latest trends, tips, and real-world examples that will elevate your advertising game. Subscribe now and join our community of Google Ads enthusiasts. Need help with Google Ads? Get A Free Actionable Plan here: https://guiedppc.com Listen to the Google Ads Podcast by Guided PPC today and take your Google Ads skills to the next level!

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Episodes

6 hours ago


🎙️ Welcome to today’s episode! We're diving into how to outshine your competitors with effective Google Ads research. Inspired by Roman Brown’s insightful question, we'll explore actionable strategies to leverage competitor intel and optimize your campaigns.
🔍 Discover how to use tools like Google Trends and Google Ads Transparency to gain valuable insights into your rivals' strengths, weaknesses, and ad strategies. Learn how to analyze their messaging and positioning to craft compelling ads that resonate with your audience.
💡 Get tips on how to innovate and enhance your ad copy without needing a professional copywriter. Plus, find out how tools like SimilarWeb can provide a deeper understanding of your competitors' traffic sources and ad spend.
🚀 Ready to elevate your Google Ads game? Visit GuidedPPC Academy for in-depth courses and expert consultations. For personalized support, explore our strategy calls and campaign management services.
🌟 Tune in and get the edge you need to dominate the Google Ads landscape!

3 days ago

Want to supercharge your Google Ads? Tune in to our latest episode where we dive into Auction Insights and how to use them for optimizing your campaigns. Learn why Impression Share is more than just search volume—it's a game-changer for performance! We'll cover strategies to boost your ad effectiveness and uncover hidden opportunities. For more tips, visit guidedppc.com or reach out for a free audit if you’re spending over $5,000 a month.

7 days ago


 
🎙️ New Podcast Episode Alert! 🎙️
We’re diving into the complexities of keyword research—it's not as simple as it seems! 🌐✨
🔍 Discover:
Why Google Ads Keyword Planner is a top choice for first-party data.
How to tailor keyword research for niche markets like DTC brands.
Clever strategies for finding keywords in challenging niches like Personal Injury Law.
Creative approaches to B2B keyword ideation, including bulk orders.
🎧 Ready to revolutionize your keyword strategy? Tune in now to unlock game-changing insights and elevate your Google Ads game!
🔗 Visit academy.guidedppc.com for more tips or guidedppc.com to request your free action plan.
#PPC #KeywordResearch #GoogleAds #MarketingTips #DigitalStrategy

Tuesday Sep 03, 2024

Welcome to our latest podcast where we dive deep into Google Ads bid strategies! Discover the game-changing benefits of portfolio bid strategies, and learn how they can transform your campaigns. 📊

Monday Sep 02, 2024

🔍 Are you auditing a Google Ads account from another agency? One common issue is overlooking the PMAX Insight script by Mike Rods for Performance Max campaigns. This often results in missed insights and suggests a lack of deeper analysis.
🎯 In this podcast episode, we’ll explain why this script is crucial and guide you through its easy setup. Learn to dive deep into your Performance Max campaign’s performance, including asset group details and cross-channel spending insights.
💡 Discover how the PMAX Insight script reveals where your budget is allocated—whether it's display, shopping, search, or video. Tailor your strategy based on detailed reports to optimize your campaign performance.
📈 Tune in to learn how to set up the PMAX Insight script, analyze your campaign data, and make informed decisions to enhance your ad spend and maximize returns.
🔥 Don’t miss out on this essential tool! Listen to the full episode to unlock your campaign’s potential. If you find this podcast valuable, please leave a review and share it with others!
🌟 Ready to boost your Google Ads strategy? Check out our free audit service for businesses spending over $5000/month or explore our comprehensive courses and case studies at guidedppc.com.
👋 Thanks for listening! Like, subscribe, and stay tuned for more insights. Your success is our priority. Cheers! 🚀

Friday Aug 30, 2024

Welcome to our channel! In today's podcast, we delve into the art of handling challenging PPC clients. Agency life is filled with obstacles, and being mentally and emotionally equipped to tackle difficult clients is crucial for success.Join us as we explore strategies and insights derived from real-life experiences. Learn how to navigate through the storms of client expectations, build trust, and achieve synergy between agency and client goals.
 
Discover the power of Tuckman's Group Development Theory, which outlines the stages every client-agency relationship goes through. From forming initial connections to norming viewpoints and ultimately performing at peak efficiency, this theory provides a roadmap for success in client management.
 
Gain valuable tips and anecdotes from our seasoned expert, with over 15 years of experience in the industry. Explore practical approaches to resolving conflicts, building trust, and delivering exceptional results for your clients.
 
Whether you're a seasoned professional or a newcomer to the world of PPC, this video offers actionable insights and strategies to elevate your client management skills. Don't miss out on this opportunity to master the art of handling difficult PPC clients!For professional assistance with your Google Ads campaigns, visit our website https://guidedppc.com/ to request a free audit and unlock the potential of your advertising efforts.For agencies looking to level up their Google Ads game, check out our academy courses and white-label services to become top-tier experts in the field. Join the ranks of elite PPC professionals and take your agency to new heights with our comprehensive resources and support.

Thursday Aug 29, 2024

Hey folks, buckle up for a heartwarming tale that'll inspire and uplift your spirits! In today's podcast, I'm sharing a remarkable story that unfolded in December last year.
 
It started with an email from a passionate individual in Nigeria, deeply intrigued by my Google Ads tutorials. However, despite their burning desire to enroll in my courses, their financial situation was a roadblock. Earning just $50 a month, they couldn't afford the $50-course fee.
But here's where the magic happens! Witnessing their genuine zeal, I extended a helping hand, offering a 100% discount. Little did I know, this simple act of kindness would set off a life-altering journey.
Fast forward five months, and the transformation is jaw-dropping! From burning the midnight oil to mastering Google Ads intricacies, this individual showcased unparalleled dedication.
The result? Not one, but TWO job offers from major agencies, catapulting their monthly income to $1200! Talk about a leap of faith paying off!
 
This isn't just a success story; it's a testament to the power of dedication and opportunity. Whether you're in Nigeria, India, or anywhere else, the path to success knows no boundaries.
So, if you're ready to unlock doors you never knew existed, dive into the Google Ads Mastery Bundle. With 98 hours of top-tier content, you'll emerge as a Google Ads guru, ready to ace any interview!
Remember, success isn't handed to you; it's earned through passion and perseverance. And if you find yourself in a position like our friend from Nigeria, reach out. Genuine cases deserve genuine support.
 
If Francis's journey resonates with you, hit that like button, share this podcast, and spread the motivation! Together, let's change lives, one success story at a time.
 
Cheers to Francis and to the limitless possibilities that lie ahead!

Tuesday Aug 27, 2024

Hey there, fellow marketers! Today, I'm thrilled to share my top takeaway from Google Marketing Live 2024: the revolutionary impact of generative AI within Google Ads.
🔍 Vidya, Google's VP and Search GM, shed light on the game-changing potential of generative AI. It's not just a buzzword; it's already reshaping the landscape of Google Ads.
💡 Here's the scoop: Generative AI isn't just a futuristic concept; it's our reality. And it's only going to get smarter and more powerful, revolutionizing how we approach advertising.
🌟 But here's the twist: Instead of fearing AI, embrace it as your ultimate ally! Generative AI isn't here to replace marketers; it's here to supercharge our efforts.
📊 Imagine a world where AI handles the heavy lifting of creatives, media management, and performance analysis. This isn't about replacing us; it's about empowering us to focus on what truly matters: strategic marketing.
💼 So, what's the key takeaway? Embrace your inner marketer! While AI can streamline tasks, it's your human touch that drives connection and understanding.
🌐 Whether it's recommending tools or optimizing campaigns, AI may handle the logistics, but it's your marketing expertise that guides the ship.
👥 Remember, marketing is about humans, for humans. As long as that remains true, your role as a marketer will always be indispensable.
🎯 So, here's to embracing the future of marketing, where AI enhances our capabilities without overshadowing our unique insights and connections.
✨ Hope you found this insight-packed video helpful!
Cheers to the exciting journey ahead! 🥂

Friday Aug 16, 2024

Discover how to effectively scale your Google Ads campaigns for e-commerce by leveraging product variants.
 
In this podcast, we'll explore strategies to optimize your ad performance, reach more potential customers, and maximize your ROI.
 
Whether you're new to Google Ads or looking to take your e-commerce store to the next level, these tips will help you navigate the complexities of product variants and boost your sales.
 

Thursday Aug 15, 2024

In today's podcast, we discuss things outside the box of Google Ads with Zach Boyette, Founder and Managing Partner at Galactic Fed. There will be a Q&A session as well.

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Learn Google Ads, Become A Specialist

While most other videos, guides, courses and podcasts share surface level information about Google Ads, Guided PPC Podcast dives really deep into strategies, methods, tips, and tricks that help deliver both the scale and profitable return on ad spend.

The podcast episodes are live streamed on Guided PPC YouTube channel where participants ask questions and Santosh (Director of Specialists at Solutions 8) answers them from his perspective!

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